Yonomi

Where friction meets potential.

We worked closely with our US-based client Allegion, to strategically reposition Yonomi for the smart access and security market.

Yonomi is a secure cloud-based platform that makes integration and deployment of the Allegion range of smart, secure solutions easy and fast.

Six-panel collage of branding images for Yonomi, with blue and yellow backgrounds. The top row features the Yonomi logo in varied styles, including block letters and a 3D design. The bottom row displays a yellow circle with a blue 'Y' on a blue background, and a white circle with a yellow 'Y' on a yellow background. The rightmost panels show close-up images of colorful, curved plastic tracks and marbles on a yellow surface.
The word "Yonomi" in blue, bold lowercase letters on a white background.
A grid of various colored squares that represent the Yonomi brand, each with its respective colour codes and hexadecimal values written on them.
Typography style guide showing three different fonts: ABC Repro Screen, ABC Repro Bold, and ABC Repro Mono, with uppercase and lowercase letters, numbers, and special characters, on a beige background.
Grid with six icons on the left side representing different aspects of homes, including a mortgage, real estate, home, energy, security, and communication; on the right side, a simple blue outline of a house on a yellow background.
A grid of 15 yellow outline icons on a blue background, representing smart home concepts like smart home, multifamily residential, interoperability, user experiences, business automation, data & analytics, domain relationships, lock home, user support, webhooks, secure, user, power trait, light bulb, coffee maker, fan, smart lock, garage door.
Diagram with a central Yonomi icon connected to six icons representing various technology-related concepts on a blue background.
A colorful infographic with a white background, featuring blue and yellow sections. It shows statistics about smart home devices, workflow efficiency, build percentages, and data analytics. Includes charts, icons, and a survey form.
A multi-page brand identity guideline document for Yonomi featuring blue and yellow color themes, product imagery, icons, color palettes, and charts.

We delivered a refreshed, evolved brand story and brand identity that accurately reflects the shift towards a responsive developer experience.

At the core of the identity are a series of dynamic, motion treatments that connect to the idea of Frictionless Potential.

Yonomi removes the friction and wasted energy in building a truly secure and connected world.

Bright yellow background with blue and gold pipes arranged in a 'Y' shape. There is a small black ball at the center where the pipes meet. White text on the left side reads, 'Connect Smart Devices Seamlessly. Integrate with hundreds of connected devices through a standardized API.' A blue button below the text says, 'Try the platform.'
Abstract art piece with yellow background, featuring yellow and blue spherical shapes and a yellow ring with a blue section.
Colorful abstract sculpture with yellow and blue sections and a shiny blue sphere on top, set against a yellow background.
A yellow Pachinko machine with blue pins, a clear ball, and vertical chutes.
Close-up of a modern art sculpture with yellow and blue curved pieces and reflective spheres on a yellow background.
A colorful, abstract 3D sculpture with yellow and blue segments on a yellow background, featuring a yellow sphere with a blue band on top.

As a brand with a wide range of touchpoints and channels, we needed to create a design system that was simple and boldly dynamic.

The refreshed brand uses a range of typographic treatments, 3D Renders, photography and iconography, to give Yonomi a dynamic and expressive toolkit fit for the future.

Three mobile app screens showing the Yonomi app, with the first screen displaying a yellow and blue device, the second showing icons of home automation features, and the third depicting a connected device with a description and a "Learn more" button.
A hand holding a smartphone displaying a social media post about Yonomi, with a yellow background and a technical illustration of a device connected by blue and yellow tubes, accompanied by the text 'Reliable. Repeatable. Scaleable.'
A laptop on a light wood table displaying a website with a white background and yellow, blue, and black accents, positioned next to a wooden chair in a room with light-colored walls.
A presentation slide on a large yellow screen featuring a blue and yellow abstract 3D design. The slide has the text 'Yonomi' in blue, and 'Elegant Solution Design' in white. A woman presenter stands in front of the screen on a stage, addressing an audience seated in front.
Three yellow posters with blue and yellow abstract sculptures and minimal text, displayed on a white wall in a modern office setting.
A man wearing a blue T-shirt with the yellow logo 'yonomi' stands against a tiled wall, and a yellow bag with the same logo and icons reading 'Connect Smart Devices Seamlessly' is displayed next to him.
A promotional collage for Yonomi features a yellow and blue branding theme. It includes the Yonomi logo, a message about connecting smart devices seamlessly, and images of a smartphone app, a satellite model, and merchandise like a blue T-shirt and a yellow bag with the Yonomi logo and tagline.